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Excelerate × Saint Louis University · Star Performer
Digital Marketing Internship
A four-week internship portfolio: audience research, campaign planning, organic distribution, live posts, and final synthesis. Six campaign posts were published on LinkedIn and X, with a direct link to each platform post.
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Week 1 — Organic discovery research
Researched learner intent and organic discovery to ground the campaign in audience needs.
Week 2 — Calendars and funnel blueprint
Turned the research into social and content calendars, then mapped the awareness-to-conversion funnel.
Week 3 — Distribution, measurement and live posts
Built the posting cadence, channel strategies, metrics and referral triggers, then published campaign content on LinkedIn and X. Open each post below for direct evidence.
Direct links to all 12 campaign posts
Six LinkedIn posts and six X posts published during the internship. Each link opens the individual post, not a general social profile.
Week 4 — Final synthesis
Brought the research, funnel, distribution work and campaign learning together in a final presentation.
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